Growing Your Green Industry Business: What it Takes to Move to the Next Level

Jan 29 2019 - 4:15pm

The Entrepreneurial Operating System identifies six key organizational attributes: vision, people, data, issues, process and traction. The system requires that a company: Create a clear vision of its targets and goals; Hire the right people and ensure they are in the right seats within the company; Understand its data and metrics; Solve issues that arise; and Develop and execute core processes that allow the business to run smoothly.

Session Track: 
Business, Marketing & Technology


Grapids Irrgiation

Aaron Katerberg is the CEO of Grapids Irrgiation in Grand Rapids, MI. He is a third generation Green Industry member and has been in irrigation for 25+ years.